About us
The acronym Lbdi stands for “La Boutique delle Idee”, and it perfectly expresses the company’s personality and the foundation of its strategy: offering tailor-made and complete services aimed at increasing the Client’s visibility and promoting their sales, while contributing to the empowerment of the Organization.
Founded in Milan in 2001, Lbdi develops Communication, Marketing and Training plans, both on national and international scale supported by multilingual accounts, ensuring a high reliability and professionalism.
Lbdi builds long-term collaborative relationships with Companies, Public Entities and Associations thanks to its proactivity, flexibility, competence and strong result-oriented approach.
Values
Proactivity
Lbdi is characterized by a strong spirit of initiative that generates a unique mix of added value for the Client.
International Attitude
Our well-consolidated know-how allows us to adjust different services to different countries, ensuring maximum efficiency in order to meet the needs of the Clients in the targeted countries.
Quality
Our strong motivation, technical skills and focus on results ensure a coherent integration of the different initiatives, both on strategic and operational level.
Reliability
Punctuality, professionalism and reliability are the factors that we consider crucial to strengthen long term relationship with our Clients.
Lbdi is… quality certified by
UNI EN ISO 9001:2015
Lbdi is certified for Planning and Providing Communication and Marketing Services in Italy and Abroad and Training Activities.
Working with processes certified according to international quality standards responds to our strategy to guarantee high service standards and to be the preferred partner for Clients accredited ISO9001.
Subsidized Training Benefits:
Lbdi Training is certified by UNI EN ISO 9001:2015 in the EA35-37 sector and its projects are conceived to be presented to all Interprofessional Italian Funds and supports Clients to obtain subsidized training.
Marcomm & Press Office Activity Benefits:
- Professional support of a qualified and well-organized Account Team
- Continuous update on the status of activities, through Lbdi own CRM, developed in-house for managing Media Relation and telemarketing activities
- Authorization process management also of third parties
- Processes and tools constantly monitored
Download CertificateManagement Team
Ginevra Fossati
Managing Director
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Ginevra Fossati graduated in Public Relations from I.U.L.M. University in Milan in 1999. In 2005, she attained a Master’s in Neuro-Linguistic Programming (NLP) specializing in Communication and the Art of Coaching. In 2010 she successfully concluded her Executive Master’s in Business Administration (MBA) at the SDA Bocconi School of Management in Milan. She took her first professional steps in 1993, initially working in the administration and then in the communication department of different companies such as Le Officine Creative, Boxi, Onama and Ristomat. In 1999, she entered the Information Technology sector, in the role of Communication Manager at Procom Technology. As a result of the experience accrued in her previous positions, she was asked to take over the role of Marketing Manager in Guinness Italy. Her career continued to develop as she was appointed Product Manager in Freedomland, a new-economy company specialized in Internet television. In 2000, she took up the position of Marketing & Communication Coordinator in Monster Italy, the on-line recruiting portal, managing all B2B and B2C activities in collaboration with the European Headquarters. In November 2001, together with Maurizio Mauri, she founded LBDI (La Boutique Delle Idee).
Maurizio Mauri
Managing Director
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Maurizio Mauri’s career in the technical and engineering sector began at the Polytechnic University of Milan. During his university studies, he actively collaborated, for approximately 7 years, with the former Department of Topography and Photogrammetry on major civil engineering projects in Italy and abroad, such as Milan Malpensa Airport, the Fiera Milano City Trade Fair pole, and the sewerage scheme of Manchester. Thanks to the high degree of experience accrued, he was involved in the development of the first on-board software applications to be incorporated in measuring devices using electronic distance meters. After the project, he participated in a series of noteworthy collaborations with companies such as Kern, Wild and Hewlett-Packard, acquiring important skills, also as analyst-programmer. Thanks to his experience, he collaborated with the Finzi-Nova-Castellani firm on tracing the foundations of residential complexes from ‘92 to ’94. Subsequently, he joined Harpaceas with the aim of training architects and engineers in the use of the latest-generation CAD-CAM systems and Virtual Reality. In 1998, he was appointed Area Manager of Nemetschek Italy, a German company specialized in CAD design systems. In this period he coordinated a Resource Team dedicated to commercial development and technical assistance. In 2001, he became the co-founder of LBDI. Today, he plays a fundamental role in the agency, dealing with technical consultancy, programming, the development of internet sites and company intranets, and the design of fair booths for the agency’s clients. He also collaborates with the Press Office Accounts to ensure the proper comprehension and drawing up of the technical specifications related to products and standards – a crucial element in B2B communication.