Partner Program
As part of commercial development strategies, the Partner Programhigh-potential tool designed to build and enhance the company’s relationships with selected stakeholders from distributors and resellers to industry professionals and potential affiliates.
Lbdi designs and manages every phase of the program, playing a central role in building value-driven ecosystems aligned with the brand's positioning and growth ambitions. From market research and identification of the most suitable partner profiles, to defining affiliation tiers and related economic and marketing benefits, Lbdi coordinates a structured, modular process.
This includes the development of the network’s identity — from naming, logo, and brand image — as well as the production of sales materials, the drafting of affiliation agreements in collaboration with legal counsel, the design of retail spaces, the creation of physical and digital communication kits, and the organization of events, national media plans, and customized training programs for the network’s sales teams.
For international projects, Lbdi has supported companies in the creation of new distribution channels, managing in an integrated way the definition of the network brand, the drafting of framework agreements, the identification of potential distributors, and the coordination of contact and follow-up activities — leaving the client in charge of direct negotiations. What sets this service apart is Lbdi’s ability to turn a network concept into a structured, scalable operational program, fully aligned with the company’s strategic objectives.