Strategic Consulting

In an ever-evolving environment, competing successfully requires clear decisions grounded in data and vision. In this context, strategic consulting serves as the starting point to define realistic and sustainable growth paths, that enable businesses to interpret their environment, identify high-potential opportunities, and align resources toward concrete, measurable objectives.

Each development project by Lbdi stems from a deep understanding of the company’s distinctive position within its reference ecosystem. For this reason, Lbdi's approach is based on a multidimensional, cross-country analysis that combines qualitative and quantitative market research, brand equity audits, and industry benchmarking. The goal is to identify the unique value proposition (USP) that sets the company apart from competitors an essential exploratory phase that rigorously uncovers strategic levers and differentiating factors fueling the company’s competitive assets.

Building on this analytical foundation, tailored strategies are developed in collaboration with the Marketing & Sales Department, to support business evolution along complementary directions: from international expansion to the strengthening of distribution networks in Italy and abroad, from the activation of partner programs to the design of sales incentive systems through loyalty programs.

These levers are complemented by lead generation projects aimed at facilitating client entry into new markets or enhancing presence in existing ones, where untapped potential remains. In this framework, strategic consulting translates into concrete support for identifying and prioritising high-potential areas, aligning resources and actions with the most effective growth drivers. The integration of strategy, communication, marketing, digital, ESG, and training enables the creation of operational plans focused on measurable results, fostering growth consistent with the company’s objectives and identity.